Locked

Use the skills, industry knowledge, and contacts you have today to set your business up for success.

For business owners, the beginning of the new year is an opportunity to reflect on and assess how their operations can be improved.

No matter what your industry or what product or service you are selling, you can never know too much about your target market.

When it comes to traditional and online marketing strategies there are so many options and opinions about where you should be investing your money and there is always the risk of spreading yourself too thin. Marketing is most effective when you create a strategy that incorporates all of your marketing activities – both traditional and online.

Before 2013 gets into full swing, it’s essential to set aside some time to make goals for your work and personal life.

Here’s a great lesson from July 25 on how to boost your website traffic.

Catch up with this great story from June 13 on the most hacked passwords from LinkedIn. a good reminder for password safety.

Here’s a great lesson from June 20 on what sacrifices you might have to make as a business owner.

Read on for some great lessons in how to improve customer loyalty.

All small businesses need to learn this lesson, that time is no excuse not to invest in social media.

Here’s a great lesson from July 4 on why not all publicity is good publicity.

Read on for some brilliant tips from a journalist on how to get your media pitch heard and published.

Read this great story from September 25 regarding some great lessons on how to make the most of your LinkedIn account.

Here’s some great tips from October on how to keep your staff happy when you don’t have the cash for bonuses or pay rises.

Here’s a great piece from December looking at how to encourage repeat business from your customers.

Read this great story from October looking at defining your business’ brand voice.

Earlier in the year, businesses joined in the April Fools fun. We look back at the four best April Fools pranks of 2012.

Are you using social media to drive business? Here’s some insider tips from April to help you make the most of your business Facebook page.

Read on for some great tips from April to help you become social media savvy.

Not sure how to get your business blog noticed? Here are some great tips from one of our popular stories in August.