Tag: Marketing

Ever heard the old adage “If it is important you will find a way, and if it isn’t you’ll find an excuse.” Well, it applies to your marketing too – often most of all.

Change for just the sake of it can really backfire and damage the brand and the reputation it has built over a long time.

These strategies can demystify your product and help your customers see the light.

Don’t let a small mistake give you big problems. Here are four missteps that can quickly sabotage your well-crafted boomer and senior marketing campaign.

Do you feel like you have stalled or reached your limit? Here are three ways to break through and get things moving onward and upward.

With more people being in front of a screen of one sort or another more often, what does this mean for marketers who are trying to reach them?

This year could be the biggest year of growth that one lucky company has ever had. Dynamic Business and Strategy and Action are launching a $50,000 Marketing Breakthrough Competition.

When it comes to traditional and online marketing strategies there are so many options and opinions about where you should be investing your money and there is always the risk of spreading yourself too thin. Marketing is most effective when you create a strategy that incorporates all of your marketing activities – both traditional and online.

Earlier in the year, businesses joined in the April Fools fun. We look back at the four best April Fools pranks of 2012.

Are you using social media to drive business? Here’s some insider tips from April to help you make the most of your business Facebook page.