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Synchronise marketing touch points or lose buyers
It is not enough to try one tactic and expect a campaign to work well. It usually takes a number of touch points for a customer to be nurtured, trust you and try what you have to offer. Today, the conversation with our customers and prospects never ends.
Finding your market- no matter what device they’re on
With more people being in front of a screen of one sort or another more often, what does this mean for marketers who are trying to reach them?