Small Business
New $30m venture to help startups who put customers first
New venture launches to help startups.
Tag: Customer
Retail
Measuring customer experience – what are we failing to measure
Gaining a true insight into customer experience can be difficult to achieve because customers tend to only offer feedback when they have a negative experience and keep their own counsel when they have a positive or satisfactory encounter. To get real insight into what is causing customer effort and reduce that effort in order to […]
Tech
The quickest way to lose a customer forever
What factors will give your business the edge in the coming years?
Small Business
Forget “fail fast, fail often”, do these 3 things to scale your startup successfully
Empathise with your customer before you sell to them.
Small Business
How to create a customer service mindset within your business
Desire for speed and convenience compromising our customers’ needs.
Expert
Why innovation mustn’t start with an idea
I met with the head of innovation at a large manufacturing company last week. She had requested a meeting to get some help with her company’s innovation program. I began by asking the innovation head about her company’s current approach. She excitedly told me about how her team had recently put in place an online […]
