Sales and advertising
iOS 14 and increased privacy: What it means for your small business
The upcoming changes are a win for improving the privacy of social media users, but it will substantially change the world of marketing. It’s time to invest in other touchpoints…
Social Media
Seven signs big Google news deal; ABC, Nine, Guardian reportedly circling
Seven West Media is Australia’s first large news outlet to sign a deal with Google in order to have the tech giant pay for its news content.
News
Let’s Talk: What is the best social media platform for your business?
What social media platform is best for your business? Go all-out on all of them? Focus on one or two? Paid or organic approach? Let’s talk…
Sales
How to ensure your Valentine’s Day marketing hits the mark
As you plan your Valentine’s Day marketing campaign, remember the way your customers think about, visualise and experience love and romance has changed.
Marketing
Advertising on face masks: ‘Nothing could be more in-your-face’
Businesses looking for new marketing strategies should look no further than the mask on the person nearby…