Negative feedback: it’s a gift, don’t waste it

Summary

User generated content has revolutionised the way we exchange information about businesses. Whether you’re looking for a hairdresser, restaurant, film or holiday recommendation, ratings and review sites are an often trusted resource to get immediate feedback on other people’s experiences, and can influence many of our purchasing decisions. As a business, this presents a huge […]

Tags: band, Brand, Customer, Kevin Spiteri, Loyalty, Marketing, Menace group, negative review