Tag: Brand

Are you tired of blending in with the crowd? Do you feel like your business is lost in a sea of competitors? If so, it’s time to take action and carve out your own niche.

A recent survey reveals a privacy paradox: Australians desire personalized experiences but are hesitant to share data.

The cost-of-living crisis represents a golden opportunity for large organisations to increase their revenue and strengthen customer loyalty, Prvidr CEO David Joss writes

Standing out in today’s competitive market is essential for brand success. Here’s how to make your brand unforgettable.

How to master getting your key messages across, especially if you are a brand looking to stand out from the crowd

User-generated content (UGC) has become a marketing powerhouse, rivaling the trust of word-of-mouth recommendations.

Five top tips to run an engaging customer loyalty program with big brand confidence

Consumers are evaluating their relationship with leading brands and making new, economic-value-based choices, according to the latest KPMG report

This week on “Let’s Talk,” our experts delve into crafting narratives that build trust and resonate with customers.

Building a brand is no easy task. There are several steps and decisions to be made. Here we discuss the vital steps for brand success.