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#Negative Review

Advice

Negative feedback: it’s a gift, don’t waste it

User generated content has revolutionised the way we exchange information about businesses. Whether you’re looking for a hairdresser, restaurant, film or holiday recommendation, ratings and review sites are an often trusted resource to get immediate feedback on other people’s experiences, and can influence many of our purchasing decisions. As a business, this presents a huge […]

Kevin Spiteri · 2 min
Hot Tips

Too good to be true: why a negative review could be exactly what your business needs

With more Australians turning to ratings and review sites to help them make purchase decisions, it is imperative that businesses have a strategy for responding to negative reviews. Why bad reviews aren’t so bad A negative review isn’t necessarily a bad thing, as it can also provide businesses with an opportunity to develop the business […]

Robert Tolliday · 2 min