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Difficult economic conditions are creating cashflow challenges for businesses that limit growth. Use this 10-point checklist to review your strategies for growth for the new financial year.

Here’s what you can learn from the former social media darling’s decline.

Selling the proverbial tea to China sounds like a marketing dream, but what are some of the realities of competing in a product’s country of origin? Here’s how to avoid a bloodbath when exporting in a red ocean market.

Innovation is shaping our world at a relentless pace. Where we once had to queue for the smallest purchase in a supermarket, we can now use self-serve checkouts – a technology that gives customers quicker transactions and increases the efficiency of the retailer. This change doesn’t work in the favour of all brands though, so here’s a look at how how a few are using customer engagement to beat the challenges thrown up by new technology.

While employees in many European countries hold little hope of seeing their salaries rise to match inflation, research has found Australians and workers in the Asia Pacific are feeling optimistic when it comes to their pay packet.

Sales is the lifeblood of any small business. To become sales rockstars and keep up with changing consumer wants and needs, business owners must review some basic do’s and don’ts of the selling process.

How do you talk about your company? The words you choose can have a huge effect on employee motivation.

When you’re about to start your own PR campaign, you need to ensure you contact the right media. This means finding out the media your target market reads, listens to or watches. It’s basic – you have to identify exactly who you are speaking to, and where.

The social network and its affiliates have been rolling out changes to Facebook ads and more. Are you up-to-date?

By leveraging the Alchemy of Growth’s Three Horizons Model, companies of any size can begin driving innovation throughout their organisation.

Imagine having the ability to communicate with stakeholders on a regular basis, without either of you having to leave your current location. Sounds pretty handy, doesn’t it? Some very accessible technology is allowing small businesses to do just this.

Rapid growth can leave business owners feeling as if they can no longer effectively supervise everything that’s going on. But before you decide to bring on the expertise of a HR manager, first consider the 4Cs of people management.

Managers must lead by example if they want to put the energy back into lifeless employees. This requires a shift in mindset and personal energy levels, but the results make the effort worthwhile – before you know it you’ll have an organisation full of ‘batteries included’ employees.

Writing copy for a website is challenging. Should you opt for engaging and clever copy? Or go down the better-ranking SEO copy route? Keep these tips in mind when working on your website’s copy.

CRM is often misunderstood as for salespeople or front line staff who take orders. Increasingly though, ensuring that prospects and customers receive excellent service can no longer be thought of as simply the job of front line staff – it’s everyone’s responsibility and needs to be seen as a company-wide endeavour.

Boost engagement and drive more traffic to your page by using Facebook Insights to understand what’s working and what isn’t.

Consider these tips for keeping your site free of malicious content and protecting your business.

A comeback starts with a vision for reinventing your company for the post-recession era.

New research has revealed that cold calling and LinkedIn grooming are the most disliked business tactics used when seeking clients. Here’s how to drive loyalty and avoid the pitfalls of prospecting.

We’ve all heard the rhetoric: ‘the union want this’ and ‘the union said that’, but the fundamental point that HR, media and some employers have forgotten is that the union isn’t made up of officials. It’s not the lady in the office that processes new membership applications. It’s the employees.