Published PostsView More
What’s the next step after social CRM?
Social media is fast, it’s constant and it’s everywhere. It’s also helping to create social businesses; those that put in place strategies, technologies and processes to systematically engage all in its ecosystem to maximise co-created value. How effectively does your business do this?
How CRM contributes to exceptional customer service
CRM is often misunderstood as for salespeople or front line staff who take orders. Increasingly though, ensuring that prospects and customers receive excellent service can no longer be thought of as simply the job of front line staff – it’s everyone’s responsibility and needs to be seen as a company-wide endeavour.
How to know when to invest in new business systems
Your business is growing. As you expand your product range, with this growth comes more employees, more data transactions and more historical information to store. There is more weight on the decisions you make, and you need to be more responsive than ever before. This is when you need to make some important decisions about some new systems for your business.
How shorter budget cycles lead to business success
The budget is the single most important management tool most businesses have. But when the budgeting process drags out, it becomes a painful waste of time. Here’s the case for creating a tight, focused budget process that takes no more than three to four weeks.
Improving the three customer C’s; Communication, collaboration, competitiveness
Customer Relationship Management (CRM) isn’t just about installing a new piece of kit and watching it magically solve all your business problems. Successful deployment of CRM focuses around communication, collaboration and competitiveness.