Grade your online marketing effort

By Danielle MacInnis · 13 December 2011 · Locked

Grade your online marketing effort

Full details: Grade your online marketing effort

See the complete version on Dynamic Business for the full story and insights.

Read the full article →

Summary

Is online marketing an art or a science? Danielle MacInnis introduces Hubspot’s Marketing Grader and how it can help you optimise your website. “This is the analytics, knowing what marketing activities are working (or aren’t working) for you by measuring your successes and failures.”

Tags: Analytics, Blog, Danielle MacInnis, Marketing, Online, SEO, traffic, website