Tag: Analytics

SAS has announced a $1 billion investment over the next three years to develop advanced analytics solutions

As the volume of business data available has grown exponentially, a new discipline has evolved. There is now a better way…

According to McKinsey Global Institute, data-driven organisations are 23 times more likely to acquire customers, six times more likely to retain customers, and 19 times more likely to be profitable than organisations that don’t leverage their data. Having data literacy is among the most pressing objectives for many executives. With more organisations recognising the importance […]

Opyl has pivoted directly into the AI tailwind that is transforming healthcare. Like a super powerful industrial magnet, we use AI to identify and gather data into groups with the ability to predict, analyse, quantify and visualise real world data far more accurately and faster than any person could do. Our company uses AI to […]

If you’re a small business, here’s an interesting question for you… what does your gut tell you about your business performance? For many Australian SMEs, the answer would likely be: not much. According to research by the Commonwealth Bank of Australia, almost 62 per cent of SMBs lack any form of reliable data strategy, preferring […]

It’s no use generating traffic to your website if you don’t know what your visitors are doing when they arrive. Fortunately, Google Analytics can provide you with everything you need to know about your website visitors so you can understand them better. This will allow you to provide them with exactly what they want, helping […]

Data is arguably tomorrow’s most valuable resource. It gives us unprecedented access to copious amounts of information and insights, all with the potential to define trends and reshape thinking. It also has the potential to turn every industry on its head by unlocking new efficiencies, new business intelligence, and new ways of working.  Unsurprisingly, one […]

With over seven million monthly active Instagram users on the platform in Australia, there is a real opportunity for businesses to tap into this community to create authentic customer relationships and turn their passion into a business. With 80% of Instagram users following a business and the average Australian checking their feed 11 times a […]

Australian travel insurance provider Fast Cover has secured global financial services business Hollard as its new underwriter. The deal marks the first time the global financial services business has partnered with a specialised travel technology firm. In a statement announcing the partnership with FastCover, Hollard’s CEO Richard Enthoven said his company is “always looking to work with […]

A common symptom of the 21st century is the reliance on a digital productivity tools…often to the point where the users become inefficient. Sound like an oxymoron?  Recent research by Nitro shows Australians aged 18 to 25 (Gen Y) are over-reliant on email, apps, social media and cloud technology, and thus new productivity pitfalls are emerging. The research found specifically that nearly nine […]