Tags SEO

Tag: SEO

How to actually boost your SEO and Google ranking: Andreas Dzumla

Today on the Dynamic Business Podcast we are excited to bring you an in depth talk on Search Engine Optimisation (SEO) and what you...

SEO vs PPC: Which Strategy Should You Focus On For Best Results?

In the realm of digital marketing, there are two general strategies that are available to us. Search Engine Optimisation and Pay-Per-Click marketing are two...

Putting your money where your audience is – online

Byline: Karen Lewis, Head of Digital and Ecommerce, Salmat While online sales might count for a fraction of your total sales, the influence the internet...

The tips that REALLY matter in online marketing

Whether you’re running a business startup or a veteran brand, effective marketing is essential to growth. You will need to acquire ideal clients in...

How to tell if your company website needs an overhaul

If your business website has served you well for all these years, it can be easy to get stuck in your ways and not...

Google introduces video ads – what you need to know

Video consumption is growing. There are currently 15 million active monthly YouTube users in Australia, and now Google has extended the reach of video...

How to spot a dodgy SEO agency

The impact of undertaking dodgy SEO shouldn’t be underestimated – it could cripple your business. Adopting what’s known as ‘black hat’ tactics may claim...

4 awesome online marketing strategies for your startup

When you are starting a business, the easiest way to get your name out there is online. Google has proven time and again that...

How to achieve global reach with ecommerce

Over the last 18 months, the currency market has been weakened by a series of international political shocks – from Brexit and Trump, to...

Behavioural Patterns: Using Google Analytics to understand who visits your website

It's no use generating traffic to your website if you don't know what your visitors are doing when they arrive. Fortunately, Google Analytics can...

‘Young people have been disproportionately affected’: Taj Pabari

Taj Pabari is the CEO of the Australian School of Entrepreneurship (ASE), was named the Australian Young Innovator of the Year in...

Let’s Talk: Success Secrets

Success looks different for each business. There is a huge variety in the business models that we hold up as success stories....

Unfair dismissal claim against Deliveroo may have widespread consequences for the gig economy

A former rider for Deliveroo has taken the food-delivery service to the Fair Work Commission (FWC) in an unfair dismissal case.

Buy now, pay later made easy for SMEs as Zip partners with Visa, Apple, Google

Zip has announced its partnership with Visa, Apple and Google to allow many more small businesses to accept buy now, pay later...

Meet the woman behind the digital support network for regional businesses

Jordana Edwards has lived in Pottsville in regional New South Wales for the last 15 years. The town of just 6000 people...

Helping Australian businesses through COVID-19

As we continue to navigate the impacts of the global pandemic, Export Finance Australia is supporting Australian businesses with access to finance.  Without a doubt, new...

‘Innovate or perish’: Martin Duursma

Martin Duursma is a Partner at Main Sequence Ventures. Prior to Main Sequence Ventures, Martin co-founded Datapac Australasia and then went on...

‘We have to be bold and visionary’: Sally-Ann Williams

Sally-Ann Williams is the CEO of Cicada Innovations, one of Australia's leading deep tech incubators. Before joining Cicada, Sally-Ann was an Executive...