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Opinion

Opinion

Getting started with digital marketing

Finding the time to create and implement a marketing strategy can be a challenge, but you shouldn’t have to take up all your time, or break the bank to get high levels of digital engagement.

Jo Macdermott · 2 min
Opinion

Why having a strong brand name is a must

Brands such as Nike and Coca Cola tend to do better when compared to any product that you may introduce as a way of trying to compete, simply because they have developed their brand names.

Guest Author · 2 min
Opinion

The ‘later’ tasks you need to do now

Many businesses put off making website changes until it’s too late, but it’s not the only thing pushed to bottom of the priority list. Here are 3 key things you might be putting off, but should think about now.

Guest Author · 2 min
Opinion

Top 8 golden rules to investing

Here are several golden rules to investing that can help guide investors to grow their wealth successfully in the stock market.

Guest Author · 2 min
Opinion

Look outside your office to help your business

Since when does working hard solely mean one should be cooped up in their office, chained to that desk and computer, focused like crazy on the business at hand?

Colin Porter · 2 min
Opinion

How much food do I need for a buffet? 5 tips for getting the quantity right at your next function

For many the task of organising an event can seem extremely stressful and daunting, but with the right tools the process can actually be a very exciting one.

Jayde Ferguson · 2 min
Opinion

What to do when your customer doesn’t pay

No matter the size of your business, if you’re offering credit to your customers it’s highly likely at some point you will do work for a customer who will blatantly refuse to pay.

Guest Author · 2 min
Opinion

Developing a marketing plan for your new product launch

Taking time to develop a new product launch marketing plan can be well worth the time and effort of doing so. By following a few steps, you can create a marketing plan that will produce the effective results you desire.

Guest Author · 2 min
Opinion

Advances in technology inspiring more young entrepreneurs to tackle big business

Thanks to the advances in technology that make it easier for us to do almost anything these days, more and more young people are getting into big business.

Guest Author · 2 min
Opinion

Lessons for entrepreneurs from Apple Watch

The story of Apple Watch so far has some very interesting lessons for current and potential entrepreneurs in the tech space. Here are a few…

Guest Author · 2 min
Opinion

How to startup a business partnership in Australia

After going over endless details of starting your own business, you’re finally ready to make your dreams a reality, but you don’t want to go at it alone. Like any other form of business, a partnership business has many pros and cons.

Guest Author · 2 min
Opinion

Poor bookkeeping horror story: a bean counter’s tale

If you think that bookkeeping and accounting fees are high, consider this horror story, which could be the one tale that gets business owners thinking about their own business.

Guest Author · 2 min
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