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At a recent branding symposium in New York City, execs at Google and top-advertising firms shared their tips for spurring creativity.

Consider these strategies if you aren’t converting website viewers into paying customers.

These seven tips can help you differentiate your boomer and senior marketing message from all the other messages flooding the marketplace.

To ensure your Facebook posts reach the most people, timing is everything. Here are some tips for getting it right.

Can’t stop texting during meetings? These basic rules will help.

Here’s the basics on where your content appears online and how to position yourself as an industry thought leader.

Some customers take up too much time and energy. Here’s how decide who isn’t giving you a return on your investment.

Creating a business with the intent to sell demands forward-looking thinking from the very beginning.

What do empathy, compassion and benevolence have to do with salespeople and leaders? Different studies around the world have confirmed that these are critical qualities of highly successful people, teams, companies and communities. Here’s how training can help you hone these important traits.

Generating lots of traffic is only part of the battle. Here are some tips to help you avoid the blunders of blind traffic generation.

Once you realise you’ve made a bad hire, don’t get mired in regret. Instead, focus on what to do next.

Contrary to most stereotypes, entrepreneurs characterise themselves as more cautious than crazy, adventurous types.

Every business wants loyal customers – but loyalty comes in many different flavours

Here are five ways to make the most of Facebook’s latest advertising opportunity for businesses.

Quick tips for easing stress in your day-to-day interactions.

Why you shouldn’t overlook your personal account when building your company’s brand on the social network.

Dynamic Business has teamed with Kyocera to give one lucky reader a new SoHo multifunction printer, valued at $429.

You’ve identified a problem and created a viable product, but how do you accelerate growth with limited resources?

Incentivising current customers to buy more and bring in new business is a huge opportunity you can’t miss.

The difference between good and great leadership can be expressed in a single word: loyalty.