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There’s a new customer in town – and they’re connected. They ‘consume’ information and experiences based on social habits developed from their digital lifestyle. But because this generation is always connected, how are businesses supposed to communicate effectively with them?
An outline of the most important factors to analyse in order to optimise your website’s performance.
Billie Goat Soap may have become a household name for its curative abilities, but as founder Leanne Faulkner will tell you, building the $2 million business wasn’t an easy ride.
These easy exercises will help you think outside the box to discover your next business idea.
You can now endorse specific skills on Linkedin. Here are the right ways to use this new feature.
The movement in Australian organisations to deliver “more for less” and reduce risk is really starting to register on the radar within boardrooms.
After testing a new social network idea in the music industry, Rebekah Campbell saw a wider reach for her social search platform, Posse. Now, with the backing of some illustrious web personalities, more and more people are putting together their posses.
I.T and social are presenting a clearer platform of knowledge sharing and networking for our younger generation. As a result, entrepreneurial opportunities seems to be whisking our youngest off their feet, presenting a range of recruitment and retention risks.
As a business owner, you need to get lots of things done at the same time, and in the most efficient way. The good news is that you don’t need to live in the future to have access to free and low-cost online tools that will transform the way you do business.
It happens so fast – one moment of inattention on a business trip and someone makes off with your laptop or smartphone. Inconvenient to say the least, but also, who is going to pay for the loss? And what about the stored data that is gone – the RFP that was just completed, the lead information, your client list?
Get your business online in a flash using these simple services.
It’s not about the cash, or the mission statement. Use these four tips to keep workers passionate and energised.
You and your co-founder need to be ‘business soulmates.’ Here’s how to make sure you’re in sync.
For most businesses, email is the No.1 communication tool. Being without it for an extended period of time is simply not an option – not having email access is akin to missing a vital organ. This is where email continuity comes in.
A new CHOICE survey has uncovered which of the country’s largest retailers are delivering the best and worst customer service, and the results don’t bode well for Harvey Norman.
Faster online access, smarter technology, flexibility, lower overheads and improved work/life balance – these are the attractions that are shifting the dynamics of business into the virtual world.
The tablet is almost as powerful as a laptop – it has almost all the features of our traditional computers, just in a slim frame. So why don’t the current models allow users to have separate profiles? Enter, the Surface tablet.
The 2012 Telstra NSW Business Woman of the Year award winner was announced in Sydney this week, in front of a 600-strong crowd of peers and supporters.
Where is cash when you need it? Here’s an in-depth look at the art of raising good debt over bad in a world characterised by a number of emerging new trends.
When Alex Riggs first decided to sell clothes at a market stall, it was simply a small side venture while she was at university. She now runs Oobi Baby, one of the most coveted children’s clothing labels in the country, and is sharing some important lessons learned along the way.
