Retail

Leona Edmiston is one of Australia’s most iconic fashion designers, and the label baring her name has grown to become a stalwart on the retail scene.

New research has revealed just 20 per cent of Australian companies have a firm policy for buying Australian made goods wherever possible.

Every savvy marketer knows that good customer service implies more than just distributing your service or product to the audience.

Dynamic Business recently sat down for breakfast with the League of Extraordinary Women at Sydney’s VIVO Cafe.

We’ve all been faced with unpleasant, pushy salespeople at one time or another. This is not to say that they’re all bad, but there are some who, dare I say, need a brutal reality check.

In an unstable economic climate, retaining customers is more cost-effective than gaining customers. RSM Bird Cameron offers 5 steps to ensure customer retention in your business.

When it comes to their environmental credentials, Australian businesses are now more subject to scrutiny than they ever have been previously.

Social media and online shopping is transforming retail. SAP retail industry lead Merjin Helle outlines the strategies retail leaders can adopt to take advantage of engaged customers.

For retailers, online marketing may seem like the evil empire stealing their customers and hard won dollars… not so. Many customers research online before buying in-store.

The prospect of internationalisation is intimidating, especially the overwhelming thought of the time and monetary investment needed to expand. However, international expansion can be as straightforward as trialling your product in new regions or delving further into expansion by developing a localised website.

It’s happening in retail stores across Australia. One in four shoppers use their smartphones to check for the best online price, and even buy online, while in-store. Termed showrooming, 56 percent of shoppers in the US are predicted to partake during the Christmas shopping season, intensifying price competition. But there is a silver lining…

Starting a successful retail business is now easier and more affordable than ever: the barriers to entry have fallen dramatically and reaching your first customers and making your first few sales has become easier than ever. If you’re thinking about taking the plunge into retail, this 5-step plan is for you.

Innovation is shaping our world at a relentless pace. Where we once had to queue for the smallest purchase in a supermarket, we can now use self-serve checkouts – a technology that gives customers quicker transactions and increases the efficiency of the retailer. This change doesn’t work in the favour of all brands though, so here’s a look at how how a few are using customer engagement to beat the challenges thrown up by new technology.

Australia is not known for it’s remarkable customer service, which is why so many of us are shocked when we’re greeted with some outstanding customer care. Here, MYOB’s Kristy Sheppard shares a recent service experience that surprised her, and how this has endeared her to a business she wouldn’t normally frequent.

As consumer demands shift, retailers are working to redefine the shopping experience by increasing digital media interaction with customers. Some have turned to consumer tablets, and found them wanting. But a solution is at hand…