Tag: Research

The majority of Australian entrepreneurs are risk takers and competitors, according to new research.

Considering trading opportunities with China, many Australian SMEs may view the market as almost exclusively an exporter. Yet new research reveals the reality is in fact quite the opposite.

We all want our customers to be raving fans. To refer us their friends and loved ones and generally be advocates for what we do. It is commonly thought that the key to generating raving fans is to give them an amazing customer experience.

You’ll accomplish more if you give your body sufficient downtime.

No matter what your industry or what product or service you are selling, you can never know too much about your target market.

Recently, the Australian government acknowledged the importance of innovation by offering a new research and development tax incentive for innovative businesses, which allows business owners to claim up to 150% of their research and development expenses on their 2012 tax returns.

Businesses with high staff absenteeism levels are being urged to address their business culture, as research shows sick leave is costing the economy millions of dollars each year. Here are some ideas for how to improve your workplace environment.

The end of the year is nearing and a lot of businesses are taking the foot off the pedal, getting ready for some down time over Christmas and New Year.

Earlier this month, international research firm Gartner released its IT predictions for 2012. Its 11 predictions make for compelling reading. From its perspective it sees 2012 and beyond as moving towards a loss of centralised IT control and an upward trend towards consumerisation of the cloud.

If you are a small business owner who believes marketing plans are only for large corporations, perhaps you don’t understand the real benefits. A marketing plan turns your vision into actions, so that you will be confident that you can reach your sales target.