Tag: Online

JumpOnIt, an online startup has successfully used Facebook to launch itself to the Australian market with an established fan base of more than 400,000 consumers.

In the purchase of ITA Software, Google is able to control the whole vertical for Travel and threatens both traditional travel agents as well as online ticket and booking companies.

It amazes me how many horror stories emerge about the things employees publish about their workplace online, but I think there’s a lesson for all of us in there about protecting our digital brand.

Tiger Airways, the low-cost operator owned by Singapore Airlines will begin charging customers $15 to check-in at the airport rather than online from July 1st.

Many businesses underestimate the power of their websites as an interactive tool to build relationships and initiate a two-way dialogue with customers and prospects.

LEWIS PR has launched Chatterscope, a free platform for Twitter sentiment monitoring and analysis so businesses can monitor their brands and address negative sentiment online.

Westfield Group is in the final planning stages for an online shopping mall with virtual tenants in an overhaul of online retailing in Australia.

Bakers Delight has unveiled a new long-term brand strategy, investing $6 million in a major repositioning of the business to ensure its continued growth in a changing market.

Many forward-thinking businesses have spent a lot of money on beautiful branding websites that showcase what they do, how they do it, who they do it for and so on, but are they missing an opportunity to develop an additional revenue stream?

Under what conditions can you re-print an article? Under what conditions can you re-produce an image or video? For business owners, bloggers, and people who use content to create new works, these are critical questions that need to be answered.