Julian Smith

Julian Smith

Julian Smith

84 Posts

Julian Smith is responsible for MYOB’s corporate affairs, government and public relations in Australia and New Zealand and is also New Zealand general manager. The qualified lawyer has spent much of his career at large multinationals in a range of senior legal, sales, marketing and customer management roles. Julian is a regular keynote speaker and business commentator and sits on a number of government and industry boards and advisory panels. Julian can be found on Twitter @JulianTSmith or contacted via email Julian.smith@myob.com

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Why these clouds aren’t bringing stormy weather

Julian Smith blogs about what the cloud will mean for small businesses.

“It will also herald the changing of our relationships with our business advisors, such as our accountant. With cloud technology, they can access our data and our records in real time, in turn, being able to provide real time support and advice…”

Julian Smith

Julian Smith

Author

A look at the online marketplace

Julian Smith blogs about how the online marketplace is impacting the take-up of new technology.

“Consumers are more receptive to purchasing low risk, inexpensive items online (such as music or e-books), and it will take time for people to become comfortable with the notion of buying expensive products..”

Julian Smith

Julian Smith

Author

Optimistic outlook for Aussie start-ups

Julian Smith blogs about the many opportunities available to Australian start-ups.

“Did you know that Australia is quickly becoming an entrepreneurial paradise? After steady declines in 2008 and 2010, Australian entrepreneurial activities have returned to the pre-economic crisis levels of 2007.”

Julian Smith

Julian Smith

Author

Online the key to a merry little Christmas

Julian Smith blogs about getting your business online to get the most out of the Christmas sales season.

“With only 66 sleeps to go, I’m urging all SME retailers to get on board, and get online. If you’re not trading online, you’re missing a huge chunk of the market…”

Julian Smith

Julian Smith

Author

Don’t just get online, get noticed

Julian Smith blogs about ensuring your business gets the attention it deserves online.

“Did you know that you have just ten seconds to grab someone’s attention with your website? That’s the amount of time psychologists estimate it takes a consumer to form an impression of a website, and decide whether they’re going to stick around, or go to the next result in their Google search.”

Julian Smith

Julian Smith

Author