Tag: Marketing

The rise of digital marketing means looking for the best ways to advertise on the internet. Video is proving to be a highly effective method.

If your influencer campaign didn’t work here are reasons why, and the questions you need to answer before starting your next campaign.

Plus, here’s how to ensure your unsubscribe process adheres to the new laws…

Ksenia Larina, content strategist at Lemon.io, shares her tips on how to get top-ranked answers on Quora and generate leads for your business at the same time.

The events of the past year forced many enterprises to focus more heavily on digital marketing, but there’s a big difference between doing it and doing it well…

From delivering content to making the most of media, Michelle May of Michelle May Buyers Agents shares her approach to staying relevant…

We look at some of the April Fools’ Day pranks companies have tackled over the years; some from today, some as far back as the 1900s…

Marketing and advertising scream “look at me” and “buy me”. Whereas PR says, “I’m trustworthy, credible and an authority.”

What social media platform is best for your business? Go all-out on all of them? Focus on one or two? Paid or organic approach? Let’s talk…

As you plan your Valentine’s Day marketing campaign, remember the way your customers think about, visualise and experience love and romance has changed.