No matter how confident you are that you’ve selected the right candidate to join your business, sometimes your offer isn’t accepted. This process can be costly, so here’s what you can do to clinch the perfect person for the job, first time.
Social media is a powerful marketing tool for SMBs, and Twitter is one of the most commonly used platforms as it’s an easy and effective way to raise awareness of your business and engage with customers. But what do you do if someone complains about your business on Twitter? Here’s some expert advice.
You’ve written a media release announcing an exciting piece of news from your business and you’re now ready to send it. Securing coverage is vital to the success of the project, so you want to make sure you distribute the announcement to the right journalists. So how do you do that?
There are 11 million Facebook users, 2 million LinkedIn users and around 1.8 million Twitter users in Australia – an enormous pool of customers for savvy SMBs to tap in to. Unfortunately, many businesses are failing at social media. Here’s how to make sure your business isn’t one of them.
Any business that loses customer records, financial data or even a day’s worth of orders will experience some degree of productivity loss and may also face potential non-compliance penalties, missed sales opportunities, damage to reputation, and weakened customer confidence. Here’s how to protect your business.
With all the political, economical, social and technological change taking place around us, how important is cultural fit in 2012 when recruiting to fill roles within your business? Very, says one expert.
No matter what type of business you run or what stage of its life cycle you’re working through, the biggest issue that plagues SMBs is cashflow, cashflow and more cashflow. Here’s some expert advice for getting this vital aspect of your business under control.
Workplace politics and power structures can be like walking a minefield, but it’s vital the influence they have on performance management is kept to a minimum, or eliminated altogether, if employee performance is to be measured properly.
Social, economic and political tensions bring uncertainty, with many businesses wondering what to expect and how to align their sales efforts moving forward. Here’s a guide to 12 sales trends that will change how businesses sell and buy.
So you’ve hit the publicity holy grail and secured yourself an interview with your dream media outlet. Great! Now to plan what to say so you become the expert the media turns to first every time.
