Johanna Baker-Dowdell

2 Posts

Johanna has more than 17 years experience as a journalist and public relations consultant. Her experience includes writing for newspapers, magazines, blogs and websites in Australia and the United Kingdom on a number of topics including business, news, parenting and IT. Johanna draws on her business knowledge - as an entrepreneur running two businesses and through her past work experience - to advise clients on the best methods to gain publicity and tell their story effectively.

Business man on megaphone, in a field of grass

Small Business

How to get comfortable with self-promotion

Many people don’t enjoy talking about themselves, which poses a dilemma because as business owners, the promotion of a business is often closely linked with the telling of a personal story. Here’s a look at the skills needed to promote your business and personal brand.

Johanna Baker-Dowdell

Author

June 7, 2012

Public Relations training in front of microphones

The secrets to outstanding media interviews

So you’ve hit the publicity holy grail and secured yourself an interview with your dream media outlet. Great! Now to plan what to say so you become the expert the media turns to first every time.

Johanna Baker-Dowdell

Author

May 9, 2012

DB Brand Accounts

DB Brand Account

Seven loyalty program types: Pick the perfect fit

Discover the seven primary types of loyalty programs and learn how to select the ideal one for your brand.

Marcus Marius

October 30, 2024

freepik.com - businessman-holding-standing-street-holding-takeaway-coffee-cup-hand-talking-mobile-phone

DB Brand Account

How to save on international business calling: 5 practical tips

When you’re traveling for business, making international calls can quickly add up. But with a few smart strategies, you can stay connected without blowing your budget. Many business travelers unknowingly overspend on roaming fees and international call charges. The good news is that by using tools like mobile apps, local SIM cards, and international top-up […]