Social Networking
How to generate leads with Quora: Explicit guide for beginners
Ksenia Larina, content strategist at Lemon.io, shares her tips on how to get top-ranked answers on Quora and generate leads for your business at the same time.
Let’s Talk: “They posted what?!” Should businesses keep an eye on staff social media posts?
Seeing as public social media platforms are, well… public, does a company have the right to not only keep an eye on what an employee posts, but take action if it's something they deem offensive or highly disagreeable?
The Aussie Facebook rival app enjoying growth following the news ban debacle
Australian community and digital payments hybrid app LITT has experienced a surge in its user base following Facebook's decision to ban news content in the country last Thursday the 18th of February.
Let’s Talk: What is the best social media platform for your business?
What social media platform is best for your business? Go all-out on all of them? Focus on one or two? Paid or organic approach? Let’s talk…
4 ways new workplace technologies are helping leaders build more productive communities
By Luke McNeal, Director, Workplace by Facebook A successful business is a business that gets the most out of its prized assets – its people. As a result, productivity is a primary focus for any leader of a business, large or small. With 77% of companies believing email is now an ineffective form of communication and 45% of employees […]
The 5 Step Plan to a Winning Social Media Presence
Every business wants to increase their enquiries and get more clients. The wonderful news for you is that you can use social media in order to build your pipeline. We can no longer ignore the fact that social media is a crucial element and that when used strategically, it can connect us with our potential […]
Why the buyer persona is even more important on social media
What can you learn about your audience?
Why artificial intelligence is crucial for sales to bridge the customer chasm
For years, sales teams have struggled to keep up with a customer base using the latest technology to upend the traditional sales process. Today’s customers have more choice and buying power than ever before, and they expect unprecedented levels of contextualisation and personalisation. The latest wave of technology, led by Artificial Intelligence (AI), may be […]
“We’ve seen a rise in Facebook-only Australian businesses,” says platform’s local Head of SMB
Australian businesses are connected to more than 210 million people, globally, through Facebook, while more than one in three SMBs have been built on the social media platform. Kaylie Smith, Head of SMB for Facebook Australia & New Zealand, spoke to Dynamic Business about the company’s local data, including findings from a recent poll of […]
Let’s Talk: Social Networking
“Can social media generate fruitful business partnerships?” That’s the question Dynamic Business put to 17 entrepreneurs and industry experts, this week, for our exclusive “Let’s Talk…”, investigating the value of social networking for SMEs. Although the consensus was “YES”, some commentators qualified their response, pointing out that a business partnership formed on a social media […]
Hacking fears drive businesses offline
Small businesses are going offline amid fears of hacking with the number of businesses hosting their own website down from 61 per cent to 52 per cent, according to the 2017 Sensis eBusiness Report. The survey of more than 1000 small and medium businesses found that 81 per cent of business owners were worried about […]
Embracing social media is a marathon, not a sprint: seven tips to get your business started
While many small businesses have taken their time to embrace social media platforms, it’s now obvious that the strengths far outweigh the weaknesses. Social media allows you to build a sense of community around your own brand. The key is not to see it as a promotional tool but as a relationship building opportunity. Social […]
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