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Finding and building a niche – a special area of demand for a product or service – could prove to be both rewarding and profitable for your business. This tactic for growth can be especially useful if you work in a competitive industry.
The same thing that keeps you awake at night keeps your prospects and customers up, too: A volatile economy. You need some fresh strategies to make it easier for your prospects to move forward with a change initiative, and this free eBook will help.
The Federal Treasurer has released the Mid-Year Economic and Fiscal Outlook (MYEFO) for 2012-2013, and it won’t come as any great surprise to SME owners that the economy, whilst not going backwards, is certainly not moving forwards as swiftly as the Treasurer would like. Here’s how the MYEFO announcement will impact small businesses over the foreseeable future.
When Jeremy Levitt started his business in 2007, he knew he had a great idea but kept hitting roadblocks when it came to pricing his product. With the business growing, this was an issue that he needed to solve quickly.
Here are five ways to make the most of Facebook’s latest advertising opportunity for businesses.
Attracting and retaining the best talent is vital for businesses of all sizes, and ensuring you are up to date with employment legislation is a necessity for all business owners.
Through brand storytelling, a business can communicate directly to its target audience with stories told through website copy, blogs, online articles, emails and social media – so you’ll want to get it right. Here some important do’s and don’ts when telling the story of your business.
Quick tips for easing stress in your day-to-day interactions.
The secret to better time management is more simple than you ever imagined – we can’t manage our time as we all have the same number of hours in a day. What we can do is manage ourselves within the time. Now, here are some ideas for how to make better use of the hours available to you.
Why you shouldn’t overlook your personal account when building your company’s brand on the social network.
Dynamic Business has teamed with Kyocera to give one lucky reader a new SoHo multifunction printer, valued at $429.
You’ve identified a problem and created a viable product, but how do you accelerate growth with limited resources?
Incentivising current customers to buy more and bring in new business is a huge opportunity you can’t miss.
The difference between good and great leadership can be expressed in a single word: loyalty.
When recent research crossed our desks suggesting that there are a lot less women in business than you’d think, we decided to find out what’s happening with women in the Australian small business space.
If someone is proclaiming they are an expert in their field, more often than not, they’re telling fibs. Here’s a look at the kind of specialists you can put your trust in, and spend your dollars on.
It’s happening in retail stores across Australia. One in four shoppers use their smartphones to check for the best online price, and even buy online, while in-store. Termed showrooming, 56 percent of shoppers in the US are predicted to partake during the Christmas shopping season, intensifying price competition. But there is a silver lining…
Data sovereignty pertains to data storing, sending and processing restrictions outside national borders. Legally termed as “trans-border data flow” data sovereignty still remains to be one of the top concerns of SMBs hindering them to move their business to the cloud.
One young go-getter is sharing how she plucked up the courage to ask her former boss to go into business with her – and how she hasn’t looked back since.
Too many start-ups discount the need to invest in quality staff early in the piece, but that’s one mistake Dave Slutzkin was determined not to make when setting up Flippa. Here’s how the start-up CEO ensured he staffed the business right, from day one.
