Websites impact consumer spend more than social media: report

By Lorna Brett · 12 January 2012 · Locked

Websites impact consumer spend more than social media: report

Full details: Websites impact consumer spend more than social media: report

See the complete version on Dynamic Business for the full story and insights.

Read the full article →

Summary

While some consumers admit business profiles on social networks influence their spending behaviour, KPMG has found a greater number look to official websites for recommendations and information.

Tags: business websites, Consumer Behaviour, consumer purchasing decisions, KPMG, Mobile Devices, Social Media, social media recommendations, Technology