Tags Social Media

Tag: Social Media

How video content helps to cut through growing online competition 

For years, video content has become more and more popular with online consumers. Brands have responded by using video to drive engagement, whether on...

Let’s Talk: Social media and how best to use it

Social media has become one of the most influential marketing strategies for businesses in recent years, which begs the question: How do you best...

Social media vital for small business throughout the COVID-19 pandemic

With rapidly changing market conditions due to COVID-19, communicating with customers via social media has never been more important. Expert Carissa Hill said it was...

A killer social media strategy is all about keeping up with trends

When Aussies are swiping away on social media platforms, being able to stop a consumer from scrolling is much harder than it sounds. These...

Why is your personal brand so important in business?

Every business owner should be building their own personal brand in addition to their business - because customers and clients connect with people, not...

Let’s talk: Instagram influencers

There is no doubt that social media can be a highly effective marketing tool for small businesses in order to build brand awareness and...

How trolls can help build your social media brand in 2020

Trolls can be distressing and the bane of anyone attempting to grow a social media brand, but they don’t have to be. Social media expert...

Have your phones stopped ringing? This may be why

Today, while our phones are never out of reach, we largely avoid talking on the phone. Ironically, most people use mobile phones primarily for...

Let’s talk: Social media

Today in business, social media cannot be ignored. Most of your customers are likely to be active social media users on at least one...

Instagram removes ‘likes’ from platform

Instagram users in Australia will no longer be able to see how many 'likes' a post has a received under trial changes to "remove...

‘Young people have been disproportionately affected’: Taj Pabari

Taj Pabari is the CEO of the Australian School of Entrepreneurship (ASE), was named the Australian Young Innovator of the Year in...

Let’s Talk: Success Secrets

Success looks different for each business. There is a huge variety in the business models that we hold up as success stories....

Unfair dismissal claim against Deliveroo may have widespread consequences for the gig economy

A former rider for Deliveroo has taken the food-delivery service to the Fair Work Commission (FWC) in an unfair dismissal case.

Buy now, pay later made easy for SMEs as Zip partners with Visa, Apple, Google

Zip has announced its partnership with Visa, Apple and Google to allow many more small businesses to accept buy now, pay later...

Meet the woman behind the digital support network for regional businesses

Jordana Edwards has lived in Pottsville in regional New South Wales for the last 15 years. The town of just 6000 people...

Helping Australian businesses through COVID-19

As we continue to navigate the impacts of the global pandemic, Export Finance Australia is supporting Australian businesses with access to finance.  Without a doubt, new...

‘Innovate or perish’: Martin Duursma

Martin Duursma is a Partner at Main Sequence Ventures. Prior to Main Sequence Ventures, Martin co-founded Datapac Australasia and then went on...

‘We have to be bold and visionary’: Sally-Ann Williams

Sally-Ann Williams is the CEO of Cicada Innovations, one of Australia's leading deep tech incubators. Before joining Cicada, Sally-Ann was an Executive...