Tag: PR

Winning a business award is a great PR opportunity for your business and can help build your profile and reputation, ultimately leading to even greater business success.

You already know you need a robust Web presence for your business. What other tech steps do you need to take to get established? Read this handy list.

Are you looking for ways to attract more traffic to your website?

After gaining experience in New York, the world capital of advertising, Adrian Falk returned to Australia to apply his knowledge to help Australian businesses make a name for themselves.

PR is often seen as a marketing luxury for bigger companies but there are many smaller PR agencies in Australia that can make PR an affordable marketing activity for small or fledgling businesses.

When you run a business, especially a start-up or small-scale operation, you need to take advantage of all the exposure you can get.

Everything you need to know about getting your information into the hands of the media.

Has the spark gone from your relationship with PR? If you’ve run out of ideas for your PR strategy or you find yourself writing the same thing over and over again, then it’s time you rekindle your passion for PR.

Public relations can be more cost-effective than advertising. Here’s how to get a PR campaign for your company started.

One PR professional I interviewed couldn’t pronounce my company name, or fathom a high-powered woman in finance. Next!