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Five questions to ask before committing to a media interview
If the circumstances are right, being called to participate in a media interview can be a great boost for your business on many levels. But there can be a downside – so protect your interests by asking these five questions before you agree to being interviewed.
10 cost effective PR strategies
PR, if done well, is the most cost effective form of marketing you’ll ever do. You can reach a large number of stakeholders, differentiate your business from the competition and gain credibility in a competitive market. The economic downturn presents your business with an opportunity. Chances are your competitors are cutting their marketing or PR… Continue reading 10 cost effective PR strategies
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