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#Events

Hospitality

How to get started as a self-employed events planner

If you have always been the first to jump to organising family parties and have a knack for those finer details that nobody else really thinks about, there is no reason as to why you shouldn’t set up your own business in events planning. Changing your hobby to a business will mean you need to […]

Guest Author · 2 min
Locked

How SMBs can harness Facebook

How can Facebook help small businesses?

Kaylie Smith · 2 min
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Business events: avoiding common disasters

Running events is a great way for SMEs to meet and connect with customers. Sure, social media is a cool way to interact with your audience and spruik your business, but sometimes you need to log out of Facebook and have actual human interactions. Even in a tech-heavy age where smartphones are conveniently ubiquitous, nothing beats […]

Phil Silverstone · 2 min
Advertising | Marketing

Seasonal marketing: reaching your target market at just the right time

If you’re looking for ideas to promote your company’s products and boost overall sales, then a seasonal marketing campaign is an effective way to attract both new and repeat business. Consumer buying patterns are greatly influenced by the changing seasons, religious holidays and other special occasions, and being able to make the most of buying […]

Guest Author · 2 min
Advice

5 ways to unleash the market leader in your business

Being a market leader personally is important but being the market leader in your business is very important. I get asked what I attribute to my success in starting and running a successful business, and my response to that is easy. You have to be the market leader in what your business offers or does. […]

Guest Author · 2 min
Entrepreneur

Award winning entrepreneur impresses the toughest customers around

The winner of the prestigious 2015 Ernst & Young (EY) Entrepreneur Of The Year award has been announced at a gala dinner in Sydney last Thursday. That winner was Manny Stul, Chairman and co-CEO of toy company Moose Enterprise, who stood out ahead of 27 other national finalists tipped for the award. Dynamic Business spoke to […]

Daniel Jacobs · 2 min
Advice

It’s all about networking physically, not digitally

The digital age has given us a lot to be thankful for. With the ability to transfer information freely and quickly, we have never been better connected with information, resources and people. It’s easy – with only a few touches of a keypad, we need not speak, travel or put on our best corporate attire […]

Daniel Jacobs · 2 min
Events

How to Measure ROI on your Promotional Products

Every now and then, businesses rely on promotional products as a viable marketing strategy. Whether the giveaways are at tradeshows or employee events or as appreciation, recruitment or holiday gifts, promotional products help in creating goodwill. The measurement of Return on Investment (ROI) on promotional products, however, has been a subject of debate among experts. […]

Guest Author · 2 min
Entrepreneur

Game-changers: Winners of global technology competition announced

Sir Richard Branson has crowned the winners of global technology competition, the Talent Unleashed Awards, at a high profile event in Sydney on Friday. The Awards, now in their third year, set out to recognise disruptive entrepreneurs who utilise innovative technology solutions to improve communities, social problems and the environment. Supporting a range of not-for-profit […]

Daniel Jacobs · 2 min
Entrepreneur

Good cause for innovation at SWITCH FESTIVAL

A three-day festival is due to take place in Sydney that aims to address an urgent need for innovation in Australian business. Sound like a good cause? Well, that’s not all – all proceeds for the event will go directly to Cure Brain Cancer Australia. SWITCH FESTIVAL will take place 27-29th of August at the University […]

Daniel Jacobs · 2 min
Entrepreneur

Entrepreneur shares her space and her story

For Sunshine Coast writer, Celeste Mitchell, starting a new business was far from the mind. Celeste shares her story with Dynamic Business reminding us all that opportunities can be found when they are least expected, and should be pursued. The flexibility offered by freelance work attracts many in an environment technologically equipped for work just […]

Daniel Jacobs · 2 min
Advice

Business leader Amanda Stevens says now is the time for women to embrace that entrepreneurial spirit

“As long as women have passion and drive, and can stay strong in the face of adversity, starting a business will transform your life,” says Amanda Stevens, a leader in the small business start-ups sector.

Guillermo Troncoso · 2 min
Events

How much food do I need for a buffet? 5 tips for getting the quantity right at your next function

For many the task of organising an event can seem extremely stressful and daunting, but with the right tools the process can actually be a very exciting one.

Jayde Ferguson · 2 min
Hot Tips

Function planning 101: What to do when your boss puts you on the spot

Outstanding events don’t just happen. From budget planning to finding the perfect venue and creating the right atmosphere, there’s a lot to take into consideration.

Guest Author · 2 min
Events

Sydney offering 10 free business seminars

The City of Sydney will be offering ten free business seminars from March to November, set to provide Sydneysiders with advice on starting a small business, launching a start-up, online marketing, and more.

Guillermo Troncoso · 2 min
Entrepreneur

Taking a page out of risky business

Michael Watson was only 21 when he created his first business Wats On Tap, a mobile bar hire and beverage catering company.

Gina Baldassarre · 2 min
Locked

How to host a big event on a small budget

Businesses are often looking for ways to do more with less but it can be frustrating planning events with limited resources and budgets.

Tamara Mendelsohn · 2 min
Hot Tips

Top tips on how to deliver a successful AGM

Having executed hundreds of AGMs over the years, Staging Connection’s event managers and technical professionals know what it takes to deliver a seamless AGM.

Robert Meek · 2 min
Digital

Australians are using more online services than ever

We spoke to CEO Gary Swart about the growing trend among Australian small businesses to outsource office admin.

Rhiannon Sawyer · 2 min
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5 services your business should be outsourcing

Outsourcing is often considered to be a dirty word but it’s a legitimate way of reducing business costs.

Gina Rushton · 2 min
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How to build an online community for your event

A strong online community can help promote an event and keep the buzz going long after the last person has gone home. Make social media work for you with the following tips.

Tamara Mendelsohn · 2 min
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How great branding creates a memorable event

Cultivating a memorable experience is often a key concern when planning events. And as leading planners have known for years, the fastest way to grab the attention of your attendees is with a core-branding image. So when your goal is to create a lasting memory, there’s no faster way than with a quality event logo.

Tamara Mendelsohn · 2 min
Entrepreneur

Innovative global event will inspire soloists

Many female entrepreneurs are limited because they underestimate their potential to grow a solo business. In an effort to inspire and empower solo entrepreneurs, the international telesummit ‘Startup Small—Dream Big—Grow Fast’ will provide women with strategies to reach solo success.

Carly McKenna · 2 min
Locked

Using events to build your business profile: Four ways

We all know that industry events are a great way to build your brand. But with so many ways you can incorporate events into your PR and marketing strategy, it’s a good idea to get a little creative in the way you approach them.

Catriona Pollard · 2 min