It's crucial to make sure that everyone feels appreciated as a buyer. How do you make your customer feel valued?
As a direct result of these shifts, businesses need to find alternative, yet meaningful and effective ways to connect with customers, who at the same time are shifting their expectations…
January is a time for reflection, marking the end of a busy 2016 and heralding an exciting new year. It’s important to use this time to recalibrate your business’s thinking on customer service and plan service goals and objectives for the year ahead to grow and retain your customer base. Questioning your company’s emphasis on […]
Negative reviews are there for all to see, and can be a sure-fire turnoff for otherwise green customers.
Given there are dozens of popular review websites for every type of business, you could be forgiven for thinking that consumers wield more power than ever when it comes to online feedback.
Australian consumers are more likely to spend money on superior service and higher quality products rather than seeking out an easy bargain, a new survey has revealed.
There’s nothing more elating than that feeling after getting a new client, but what about maintaining that happiness in your clients beyond the first win?
This is the second of two articles written by Tony Young about keeping your customers satisfied.
As a general rule, word-of-mouth customer experiences can sometimes travel faster than any cost-driven marketing campaign and can affect the reputation of a business. Here’s how to keep customers happy.
A new CHOICE survey has uncovered which of the country’s largest retailers are delivering the best and worst customer service, and the results don’t bode well for Harvey Norman.
Smile, be nice and help out doesn’t seem like it’s that hard to do in customer faced roles, right? It’s really the basics of customer service – or so you’d think.
Being able to delve deeply into the behaviour of your customers can bring big rewards. The more you understand who your customers are, what drives their choices and what they expect from you, the better.
According to the Australian Bureau of Statistics (ABS), the number of light commercial vehicles has increased in the past year accounting for 15.5 percent of all vehicles registered, just behind passenger vehicles. This means more SMBs are looking to leverage their vehicles and optimise operations – to gain a competitive edge and maintain superior customer service.
To deliver quality customer service, businesses must work to understand the customers’ needs, how they like to buy – in-store, online or a combination of the both – and how to accommodate these requirements. Here are some simple ways to do this effectively.
Handwritten thank you cards may seem like a relic from your grandmother’s era but they are still alive and well today and if used effectively, can even be a great boost to your business.
It’s important to grow your business by being proactive and finding new clients, but while you’re creating new opportunities and reaching new customers, don’t neglect existing ones. Those you already have are also an essential part of your business.
Clothing retailers are being urged to perk up their customer service or continue to experience gloom and doom when it comes to sales. One retail expert has three pieces of service advice every store owner should live by if they want to stay in business.
Studies have shown that poor performance of eCommerce websites can directly result in loss of revenue, poor customer satisfaction and damaged reputation – it takes just a second for a customer to switch to a competitor’s site. This expert advice will help you ensure your site is up to scratch.
Big businesses appear to have one huge advantage over smaller guys – they have access to best practice knowledge and tools to help them beat their competition – especially smaller competitors. Think you can’t access these skills and knowledge? Think again.
Social media is a powerful marketing tool for SMBs, and Twitter is one of the most commonly used platforms as it’s an easy and effective way to raise awareness of your business and engage with customers. But what do you do if someone complains about your business on Twitter? Here’s some expert advice.
Is sub-standard customer service the norm in Australia? One business owner says yes, and that it’s only a matter of time until the businesses who are lacking in this key area experience failure.
Just made a new network contact? It’s now your job to build a strong enough relationship that will earn you the right to ask for their business. Building strong and trusting relationships with your existing customers is also fundamental to the long term success (and profitability) of your business.
Suppliers who neglect to review the spelling, grammar and appropriateness of their customer communications risk hurting their relationships with their small business customers, according to a new study.
What are you offering that will maintain and strengthen your relationships with your key accounts?