Preparing for the EOFY: 12 expert tips
The end of the financial year (EOFY) is less than eight weeks away now, and it’s important small business owners know what tax obligations and changes need to be accounted for, before June 30.
The end of the financial year (EOFY) is less than eight weeks away now, and it’s important small business owners know what tax obligations and changes need to be accounted for, before June 30.
In a five-part article series, we look at the 10 most common ways small business owners waste valuable time and offer some solutions for combating this damaging behaviour. Part three looks at beating procrastination and ineffective delegation.
A bad sales experience can create a mental block against selling in the minds of business owners and their staff, yet every business is dependent on sales. A great step towards creating a successful sales strategy is to review the values you’d like to uphold in the sales function of your business.
Desperate times call for desperate measures, which is why one expert suspects the ‘hard sell’ is making a comeback in business, despite the fact it’s a well and truly outdated sales method.
In this age of social media, one-way information on a business website often does not cut it anymore. Many people now expect interaction online. They do not want a business to merely talk at them; they want to be involved in a conversation where their opinions are heard. Enter – the business blog.
You can’t afford to let complacency be the hallmark of your security strategy, and you can’t think you’re invisible to the bad guys. For SMBs that use Macs to fuel their businesses, taking the appropriate steps to protect their information is now a necessity.
If you don’t know your competitors back to front and you don’t know where your customers are coming from and how they feel about your service, then it’s impossible to make informed improvements to become more competitive.
Forget SEO. Ok, don’t forget it entirely but for a minute, let’s pretend it isn’t even a blip on the radar screen of what’s important when writing website content. How do you write copy that turns visitors into customers?
Social media has entered a new phase – it’s no longer a novelty where business can simply experiment and hope for the best. As the space matures, businesses are demanding more value for money, making measurement all the more important.
Cloud technology offers a wealth of benefits to small businesses, but a few questions need to be asked of a service provider to ensure the relationship is a lasting one.