Although there are a number of pros and cons with the use of any social media platform in business, not considering Twitter as an opportunity could be a big negative. Here’s a look at eight ways using Twitter could help your business.
A common error people make when writing business documents is they use words that are familiar to them – not necessarily language that’s familiar to their reader. Here’s some advice for choosing the most appropriate words for your next document.
Your corporate blog can help you improve your brand profile, but it also provides a substantial SEO impact and marketing value when properly utilised.
You may have made your business ultra-mobile with a fleet of laptops or tablets, to make sure you and your team can be responsive and productive almost anywhere. But have you prepared for how a disaster-caused outage would impact your business? If not, read on.
There’s no denying technology has improved many aspects of our daily lives, especially in the ways it’s made running a business easier. But it also means we’ve become much more contactable, and created a number of other challenges that need to be met.
The ongoing productivity debate is on course to become a perpetual merry go round. While industry, unions and the government debates the impacts of legislation, the perceived laziness of employers and the militancy of unions, one factor stands out: Employees are stuck in the middle of all of it, which does nothing to improve their motivation.
In a five-part article series, we look at the 10 most common ways small business owners waste valuable time and offer some solutions for combating this damaging behaviour. In the fifth and final installment, we tackle poor business systems and inefficient meetings.
Studies have shown that poor performance of eCommerce websites can directly result in loss of revenue, poor customer satisfaction and damaged reputation – it takes just a second for a customer to switch to a competitor’s site. This expert advice will help you ensure your site is up to scratch.
In today’s global and increasingly digital economy, investing in technology can provide small to medium-sized businesses with the competitive advantage they so seriously need. This advice will help you decide where best to invest.
Customer loyalty is all about attracting the right customer, getting them to buy often and deliver you even more customers. These six tips will help you make customers feel attached to your business, and see them deliver the benefits of engagement.
