Home featured Expert Featured Let's Talk Expert Let’s Talk: Sales Secrets Loren Webb June 12, 2019 For our Let’s Talk discussion this week, we are talking about selling – the crucial element that keeps all businesses alive. The ability to sell your idea, your service and your product to stakeholders and customers is absolutely vital. All business owners must possess some level of understanding of how to sell. Arguably all employees, not just the sales teams, have a responsibility to sell the company or organisation and the brand they work for too. If the customer service teams can’t sell how great their customer service is and how amazing the brand they work for is, through their communications and passion, you are fighting a losing battle overall. Sales is often off-putting for many people to talk about; maybe it conjures up a vision of pushy cold calls that we have all been the unwanted recipients of. There can be a lot of pressure for salespeople to say the right things and reach their targets, handling rejection and overcoming many obstacles to make the sale or close the deal. However, if you have a true passion and backing for your product or service, does that make the selling part almost effortless? What are the tips and tricks all salespeople, small business owners and startup founders need to know? We asked the experts to find out! Sabri Suby, founder of King Kong, Australia’s fastest growing digital marketing agency Many businesses go headfirst into