How Facebook topic data is transforming the marketing strategies of businesses

Summary

In March 2015, Facebook introduced ‘topic data’, a useful tool for businesses when it comes to understanding what matters most to their audiences. Topic data is a helpful addition to any marketing strategy, and a powerful ally when utilised correctly. So what is topic data, why is it important, and how can it be effectively […]

Tags: Brand, Facebook, Marketer, Marketing, Social Media, Strategy, topic data, trend