Rishad Sukhia, a director and co‐founder of Australian digital agency Brightlabs, is still regularly surprised how little time, effort and thought go into many company websites. He offers his tips for creating a killer website.
Tradeleaks.com a whistleblowing website that jumps on the Wikileaks’ transparency bandwagon has been launched by Australian Internet entrepreneur Ruslan Kogan, with Tradeleaks providing an anonymous way to spread leaks about retailers.
We continually hear about how larger companies have utilised social media to communicate with their customers but conversely, statistics show SMEs are not having an impact in this space; in fact, they are not doing much at all.
eStore.com.au, formerly known as City Software which started life as a mail order IT retailer is planning an aggressive acquisition strategy to take over local online companies to boost the company’s reach and range of products in 2011.
With the countdown to Christmas now on, it’s not too late for small and medium-sized business owners to focus on the home stretch and engage consumers online – well after the opening hours of major stores.
Australian small and medium businesses are flying blind when it comes to advertising online, according to a survey of 1,800 Australian business owners.
Traditionally as a business grew and began to add PC’s they would add a server to store documents and then to manage email and printing. At some point they would add an application for accounting or stock control and customer management. This generally meant that they would be a server PC that would sit “On-site” under a desk in the office.
iiNet today launched an online shopping cart, which allows small businesses to establish their own online sales presence in only a few minutes in conjunction with eCorner and their ePages platform.
Google has unveiled the top small business search terms for 2010 alongside the release of Google’s Australian Brand Zeitgeist search data.
Your customers are online and they’re searching for your brand and your latest advertising campaign. So how do you respond? Will Easton from Google Australia shares a few ideas to get you started:
