Cade Witnish recently attended the Deloitte Digital Consumer Survey dinner where he was involved in discussions around the findings of the 2015 Deloitte Digital Consumer Survey Report. Here is what he found most interesting. Mobile: Australians continue to be spellbound by smartphones. On average we are checking our phones 30 times per day – collectively this is […]
From festivals, conferences, live entertainment and sporting events to outdoor installations and initiatives, it is no secret that Australia is home to a diverse event portfolio annually. Now, more than ever, the experiences created by these events are no longer confined to ticket holders with a physical presence, but filtered through to online and social […]
The upkeep of your company’s social media can make or break a brand, keeping audiences aware of your existence and garnering further interest.
Despite the rise of all things internet, it appears the simple catalogue still holds a lot of weight when it comes to public opinion.
How do you break into the progressing world of journalism? We check out top ways to turn your journalism or communications qualification into a Search Engine Optimisation (SEO) career.
While it is true online marketing is a great leveler and a great opportunity for small business owners, the fact is old-school marketing can still work wonders.
The 6 per cent decrease saw 9,419,00 Australians reached by newspapers in the 12 months to September, with weekend print readership found to be the most affected by the decline.
Press coverage can make a huge difference to your company. Here’s a few easy tips on how to conduct yourself like a media pro.
Everything you need to know about getting your information into the hands of the media.
You might think that more is more when it comes to media coverage, but it’s not the case when it comes to contacting the media. Here are five things you should NEVER do.
