Home topics small-business-resources sales-and-marketing Digital eCommerce Editor's Choice Digital Time-saving social media templates: What to know & how to use Guest Author June 15, 2015 While utilizing social media has quickly grown to be at the forefront of business marketing strategy , not all pages are made equal. In fact, the upkeep of your company’s social media can make or break a brand, keeping audiences aware of your existence and garnering further interest. Traditionally, a social media strategy plan went as follows: Create profile page Post information Gain followers Success! In today’s day and age, this simply won’t cut it. Luckily, sifting through the noise and operating a successful social media page rests in one simple thing: templates. Social media templates are a foolproof way to keep content creative, organized, and up-to-date. As a system of spreadsheets and files that track your social media presence from conception to user clicks, templates are designed to save you time and energy. And to make it even easier, we’ve compiled five must-have social media templates for your business to use. Ideation/editorial templates First and foremost, you need to sit down and devise what exactly you want on social media. This is vital to the image of your brand, as it shapes the content and quality you’ll be administrating throughout an ongoing period of time. What kinds of posts do you plan to make? What is their focus, and when will they go out? Will you be utilizing multimedia, such as videos or audio