#Measuring Pr Campaigns
10 ways to get more bang for your PR buck
PR is often seen as a marketing luxury for bigger companies but there are many smaller PR agencies in Australia that can make PR an affordable marketing activity for small or fledgling businesses.
How to get more reach from PR
When you run a business, especially a start-up or small-scale operation, you need to take advantage of all the exposure you can get.
Rekindle your romance with PR
Has the spark gone from your relationship with PR? If you’ve run out of ideas for your PR strategy or you find yourself writing the same thing over and over again, then it’s time you rekindle your passion for PR.
7 steps to get publicity for your business
Public relations can be more cost-effective than advertising. Here’s how to get a PR campaign for your company started.
3 reasons not to hire a publicist
One PR professional I interviewed couldn’t pronounce my company name, or fathom a high-powered woman in finance. Next!
10 questions to ask before hiring a PR firm
From measuring success to costs and services, here’s what you need to know before turning to a public relations firm.