Tag: Marketing Advice

It’s nearly time to start putting out Christmas stock, and therefore important to start thinking about your holiday marketing now.

Brilliance in sales and marketing is the lifeblood of small business, yet many owners lose sight of their vision in the day-to-day multi-tasking that managing a business demands. Use these tips to re-energise your passion for sales and marketing, and get back on track to becoming a visionary.

It’s easy to burn through a budget with these big-ticket items. There’s a better way to spend your cash.

Have you got something to say right now and need your customers to take notice? If so, SMS marketing’s the way to go. Its immediacy and exceptionally high open rates make it a very attractive medium for businesses of all sizes.

Results matter in a small business, after all it’s your bank account we’re talking about, and the way to achieve good results is to take some time to think creatively about your marketing strategies.

Ever chased a quick lead, an amazing Google ranking or a staff member to “solve all your problems”? These quick buck marketing methods might work for a while, but generally fall flat after 6-12 months. Here’s what you should be doing instead.

There are more traditional ways of running special offers than group buying. Here’s some expert advice for how to do coupon marketing properly…

Gina Lofaro blogs about making the most of marketing during the Christmas period.

“Don’t take it for granted that Christmas will be a quiet period for your business. Even if last year was deathly silent and your phones barely rang, that doesn’t mean this one will be the same…”