#Marketing Advice
Planning ahead the key to Christmas success
It’s nearly time to start putting out Christmas stock, and therefore important to start thinking about your holiday marketing now.
What it takes to be a sales visionary
Brilliance in sales and marketing is the lifeblood of small business, yet many owners lose sight of their vision in the day-to-day multi-tasking that managing a business demands. Use these tips to re-energise your passion for sales and marketing, and get back on track to becoming a visionary.
Top 3 ways to waste marketing dollars
It’s easy to burn through a budget with these big-ticket items. There’s a better way to spend your cash.
Five examples of SMS marketing done right
Have you got something to say right now and need your customers to take notice? If so, SMS marketing’s the way to go. Its immediacy and exceptionally high open rates make it a very attractive medium for businesses of all sizes.
Marketing excellence: The magic wand for small business
Results matter in a small business, after all it’s your bank account we’re talking about, and the way to achieve good results is to take some time to think creatively about your marketing strategies.
Why quick buck marketing never works
Ever chased a quick lead, an amazing Google ranking or a staff member to “solve all your problems”? These quick buck marketing methods might work for a while, but generally fall flat after 6-12 months. Here’s what you should be doing instead.
December is a marketing opportunity, not a wasteland
Gina Lofaro blogs about making the most of marketing during the Christmas period. “Don’t take it for granted that Christmas will be a quiet period for your business. Even if last year was deathly silent and your phones barely rang, that doesn’t mean this one will be the same…”