Small Business
You hit publish. This is going to be epic. You wait. Nothing happens. You check your Google Analytics stats. Nope. No visitors. Days go by and your blog is as dead as the day you published your post. What is going on here? Blogs are supposed to be cash machines. The truth is that is […]
It’s crazy. You just bought new machines last year. Why are you being asked to buy more? It’s a fact of life though. It seems like when you start spending money, you just can’t stop. But, that doesn’t mean you have to just open up the floodgates and commit financial suicide. Here’s how to get […]
For too many people out there, the idea of working in the Information Technology sector is associated solely with coding, as if learning a new programming language is the only thing you can do in order to become a professional in this industry. The reality is that there are plenty of jobs available, with a […]
Inheritance can be a tricky business. You may have inherited a team you don’t get along with. You may be lacking some key resources for your job, or you may be struggling to get along with a difficult boss. Whatever your current role gave you, it’s time to stop feeling sorry and start working with […]
Mixing car finance & home loans isn’t something a traditional mortgage broker would consider. But I’m not your traditional mortgage broker. Off the back of a digital advertising & intelligent investment in technology, I’ve built a business that continues to grow exponentially. The Positive Group is now one of Australia’s fastest growing financial services companies. […]
If you practice what you preach, you’re more likely to gain credibility as a business leader – whether that be with your staff or customers. After all – would you take fitness advice from a personal trainer who smokes; or would you take driving lessons from an instructor who has a string of driving offences? […]
The legal industry is one steeped in tradition. Like our elders who will never give up on the feel of a newspaper for an iPad app, law firms that have been around since the year dot turn a blind eye to advances in technology and changing consumer behaviour, instead choosing to nurture convention. For them, […]
Copyright In Australia, copyright protection is automatically granted to any original creations. This means that as soon as someone has created something original such as writing, music or artwork, they then become the copyright holder for the creation. As the copyright holder, you then own the rights to your creation, including the right to license […]
A crowd of business leaders aspiring to take their businesses to the next level gathered yesterday for the inaugural GrowthCon event at Sydney’s Hilton Hotel. The brainchild of Martin Martinez, who founded and grew the Australian Poker League (APL) from a “one-bedroom operation” into a 50-million-dollar enterprise, the event brought together ten of Australia’s leading […]
You’re tired of the daily grind. It’s time for something different. E-commerce seems like the right move. It’s easy to get set up, and it’s a proven business model. Here’s how to get started. How To Find A Good Market It all starts with product research. Actually, it starts with market research. If you don’t […]
There comes a point when you can no longer go it alone. Forget flying solo. The time has come for your first hire, but there are so many considerations before you dive in. It’s early days for your business and you’re wondering if a new person is the growth you need. If it’s time for […]
The construction industry might not be the first thing that comes to mind when you think about online marketing, but the fact is more and more people are jumping on the Internet for all of their service and product needs, not just for retail, and any small business who wants to keep on growing in […]
The employment pendulum is on the swing again. With such low unemployment, companies are desperately looking to recruit, ideally the best, candidates. Employees, especially the most talented, have their pick of jobs and companies. So, what can small-business employers do to be chosen by their ideal candidates? Pay Of course, everyone knows it’s not all […]
The rules of branding have changed significantly since the dawn of the.com era. All organisations understand the importance of building an online reputation as they strive to win over new customers. Blogging is unquestionably one of the most effective ways for brands to position themselves. Experts have pointed out that brands that blog regularly generate […]
Did you know there are are over 1 million students enrolled at Australian universities and of these, more than 600,000 are international students? In fact, Australian universities are recognised as being a key contributor to the nation’s economic prosperity. As such, it makes sense that there is a strong focus on international recruitment across the […]
“This is a business, not a charity” – a phrase most of us, for one reason or another, have heard numerous times. Like the difference between good and evil, the former is driven by internal interests to make money, while the latter is driven by the needs of others to raise money. Their paths can […]
Compliance and risk management don’t sound very attractive but they are crucial to having a sound business and are drivers to achieving business excellence – we call it Future-Proofing. Undertaking an annual legal health check of your company is one of the best decisions you will make for it’s reputation, growth and for your sanity. […]
Fifteen years ago we were promised a more productive future, where technology was going to transform how we worked and make life easier for all. Is anyone feeling this yet? Probably not. In fact, most of today’s knowledge workers would say that they are busier, working longer hours and are more overwhelmed and stressed. What […]
In this day and age, is there any business serious about its growth that doesn’t have an online presence of some sort? A website should be the starting point of every company’s marketing and business development plan, although an increasing number of small businesses, particularly side ventures of stay at home mums or those who […]
As the owner of an SME, it’s more important than ever in this rapidly-changing business environment to get flexible working schemes right. Compared to ten, or even five years ago, employees are now looking for more of a balance between their personal and work lives. This can be a great thing as flexible working arrangements […]
