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Not-for-profit health fund HCF has invested $1 million into aged care tech start-up Curo Technologies. Founded by brothers Matt and Tim McDougall, the Melbourne-based company uses sensor technology to monitor the wellbeing of elderly residents in their own home or in an assisted living environment. Activity data is collected, analysed and reported on mobile devices to […]
While some domain names cost businesses as little as $19 to register for a two-year period, some are literally selling for tens of thousands of dollars in Australia. As a pure investment, domain names are possibly the greatest ROI opportunity that exists. What’s the value in a domain name? All domain names are not created equal. […]
We live in a society flooded with information. We have never had as much data at our disposal as we do now due to the progress of technology; chiefly, the increasing digitisation of information. Big Data is here to stay – and it’s impacting the performance needs of all organisations, regardless of size. Decision-makers have […]
By expanding its on-demand food delivery service into Perth, Deliveroo has created new opportunities for growth in the other Australian capitals where it operates, according to country manager, Levi Aron. Founded in 2013 by William Shu and Greg Orlowski, the London-based company hit it’s 100th city milestone, last Tuesday, when it launched in Perth. Deliveroo’s […]
Home-grown Business Management Systems (BMS) provider, Holocentric has outbid larger international companies for tenders in Australia by harnessing the strengths of being a smaller operation and eliminating, where possible, the need to go head-to-head with better-resourced competitors, according to its CEO, Bruce Nixon. The tech company, which has offices in Sydney and Canberra, has worked […]
There’s no doubting that Influencer marketing presents a huge opportunity for businesses. With 96% of us trusting people over brands, Influencer marketing has the power to leverage word of mouth marketing at scale and sway the consumer decision process. But with such power also comes a high level of responsibility for the consumer. As Influencer […]
When it comes to innovation efficiency, Australia ranks 72nd – among the lowest of developed nations. This highlights the urgent need for businesses to think and act strategically about various digital transformation processes including big data, new technologies and adapting to new platforms like social and mobile. The more digital our interactions become, the greater […]
Data storage is an important issue to any business, but it is especially important to growing companies. If your business is like most, you probably have scads of data that needs to be stored and protected. Many small businesses either ignore or do not take into account the fact that, as you grow, you will […]
Hiring skilled staff who are based offshore can transform your small business and position it for growth, but it’s a decision where you must look before they leap. A business with problematic management and poor retention, for example, will not suddenly rid itself of these issues by moving its accounts payable section offshore. Businesses are […]
In March 2015, Facebook introduced ‘topic data’, a useful tool for businesses when it comes to understanding what matters most to their audiences. Topic data is a helpful addition to any marketing strategy, and a powerful ally when utilised correctly. So what is topic data, why is it important, and how can it be effectively […]
Since launching in 2012, online marketplace MyDeal.com.au has enjoyed 150% growth year on year. 2015 was particularly fruitful for the ecommerce start-up – it grew 338% and was named Australia’s 9th fastest growing technology company by Deloitte. The company estimates it will have generated more than $30 million in sales by the end of the calendar year. What’s […]
I’ve been lucky to experience a job and a career in my lifetime. What is the difference between the two and which makes the most sense for you? A chance to trial what works and what doesn’t A job is usually denoted by doing a task over and over again in exchange for money. It […]
No one wants to think about disasters but they do happen, far more often than expected. IT risks to your business include hardware and software failure, human error, spam, viruses and malicious attacks, as well as natural disasters such as fires, cyclones or floods. According to a survey conducted by the Disaster Recovery Preparedness Council […]
Entrepreneurialism is its own class of business, even being studied as a distinct subject. It’s no surprise then that entrepreneurialism comes with its own unique challenges, which requires a different mindset and approach than other business areas. In my experience, having founded and lead multiple businesses in the last decade and now working with entrepreneurs, […]
Consider your repetitive daily tasks. Do you, or your employees, follow a process to perform these? If so, then this job, or at least the repetitive part of it, will almost definitely be replaced by a robotic usurper. No industry will be unchanged from the “robot revolution”. Disruption is already occurring in many of the […]
The benefits of outsourcing a creative project to a specialist freelancer are endless for business owners. Firstly, you don’t have to delegate the task to a staff member who might not be the most skilled person for the job. You’re also freeing up internal resources to focus on their own role. And outsourcing to a creative freelancer […]
There is no doubt that you have probably heard or read or spoken to somebody who has an opinion or insight into online trading and more importantly why you should or should not do it. As with any new venture – there always exists a substantial amount of speculation – and more so than with […]
It’s the scenario no manager wants to face but it happens all too often: an employee quits on the spot and the position left vacant needs to be filled ASAP. Usual recruitment cycles can take up to two months with job ads to create, interviewing, hiring and offering and all the recruitment admin that’s part of […]
In the space of 21 months, business partners Nik Mirkovic and Alex Tomic have transformed their DIY teeth whitening product into a multi-million dollar ecommerce business with a global customer base. The success of HiSmile, which launched in December 2014, is attention-grabbing for a number of reasons. For one, success was achieved in the absence […]
If you want to hear some of the industry’s biggest movers and shakers offer advice to small businesses on how to outsmart the big guys, get in fast because tickets are selling now. The 2016 Digital Marketing Forum will feature the head of brand at Facebook, two extremely successful business owners and a renowned brand […]
