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To be an entrepreneur is to be an expert in your product or service. It also means being good at all aspects of running your business. As more customers turn to the internet for purchases, one of the skills you need to master to increase awareness of your brand and boost sales is email marketing. […]
On recent business trips to Silicon Valley, we’ve met with a number of investors, lawyers and other advisers who are active in the start-up community. These meetings have yielded some very interesting lessons for Australian start-ups, particularly those seeking to expand into the US market or take on US investors. Here are the key highlights: 1. […]
Donald Trump, the President of the United States of America is doing nothing if not gaining more media attention than any other President in history. America has taken front stage in the crazy politics game and the world is on the edge of its seat watching every move intently. For the most part, initial reaction […]
Surge periods are normal part of any business activity, especially as customer demand peaks around a range of common annual events such as Easter, which is just around the corner. Over the past few years businesses have seen about 50-60% increase in support volume over the holiday period, but despite being aware that businesses are […]
In the past 150 years of telephone technology, there are three landmark dates: 1876, when A. G. Bell first shouted, ‘Mr. Watson, come here’ into a mouthpiece; 1984, when Motorola introduced the first mobile phone; and 2007, when smartphones went mainstream. Smartphones had been available prior to 2007, but they were generally considered the instruments […]
Tom Caesar co-founded Positive Group, a financial services provider, with his father Mark in 2009. The duo, both veterans of the industry, initially operated the start-up out of their home office in Adelaide. Rather than take out a loan or engage investors, they resolved to bootstrap the operation. This decision, together with the company’s transformation […]
In his former career, Melbourne entrepreneur Joel Smith played AFL with Hawthorn Football Club. Today, he is the CEO of Gavl, a digital tech start-up transforming the way people engage in what is arguably their favourite pastime outside of sport: real estate. Launched in October 2016, Gavl is an app-based platform that lets users watch […]
As someone who travels a fair amount as part of my job, I’m well versed in the art form of packing luggage. The last thing I want is to lug around extra weight that just isn’t necessary, especially when travelling domestically or heading interstate just for the day. And it’s not only for convenience, airline […]
Customers have never previously had such a powerful voice thanks to the ever-growing capabilities of the internet and social media. The customer voice has also been amplified with the rise of online customer reviews. Online customer reviews can sometimes be feared by businesses due to the potential for customers to post negative feedback and rate […]
How many times have you heard little boys described as “strong”, while the same behaviour in a little girl would be called “bossy”? Or a male CEO described as “determined or smart” while a female demonstrating the same business acumen would be called “calculating or shrewd”? There’s no escaping the fact that we are all […]
Australia’s ‘AirBnB of storage’, Spacer, has signaled its intention to become the global leader in space sharing with the acquisition of US start-up Roost. Like Spacer, Roost is a peer-to-peer marketplace for shared storage, commercial and parking space. The acquisition will see Spacer take control of Roost’s database, tech platform and customers. Spacer will also […]
Jessica Wilson, the CEO of fashion app Stashd, was one of two dozen start-up founders from the Asia Pacific to receive support from EY to accelerate their business growth plans. Last month, she attended a strategic growth forum in Rome as part of EY’s 2017 Asia-Pacific Accelerating Entrepreneurs program, which provided participants with mentoring, coaching […]
Having a pool of regular, paying customers is a huge boon in business but it’s by no means a guarantee of healthy cash flow – without question, the lifeblood of every organisation. As the general manager of InstallEx – an installation and constructions services provider with national clientele – Jeremy Turner knows that optimal working […]
Over the past 10 years, we’ve seen AirBnB become the largest accommodation provider with no properties, Uber become the largest taxi company with no cars and Alibaba become the largest retailer with no stock. Tesla, which is changing the rules of the game in the automotive industry, is led by someone with no industry experience […]
Think about the last time you ordered an Uber… how did you find the experience? Convenient and time-efficient? Perhaps, enjoyable? Now, think about the last time you lodged a request either for leave or help from IT, or tried to raise a purchase order (PO)? How would you rate that experience compared to your last […]
Social media is important for businesses wanting to promote their online exposure, and especially for creative businesses, as it can be expressed visually through social media channels. Not all social media platforms are relevant to every business, so it is important to know which ones to use for yours, as there is a lot of […]
When Fergus Watts reluctantly hung up his AFL boots a decade ago, he wasted no time in reinventing himself. Today, the 31-year-old steers Bastion Collective, a privately-owned communication agency that is forecast to turn over $20 million in 2017 and which counts NAB, Continental Tyres, Blackmores, Kathmandu, PowerCor, Witchery, Mirvac and Stocklands amongst its clients. […]
Small to medium-sized businesses (SMBs) make a significant contribution to the Australian economy. According to the Australian Bureau of Statistics, as at June 2015, there were 2,066,086 small businesses nationwide.*(1). In some states such as Western Australia, small businesses represent 97% of all businesses.*(2) Cyber security is as important for these companies as it is for large […]
In some ways, running a small business is a lot like being a plate spinner, especially if you’re overseeing several projects. You’ll need excellent coordination and a watchful eye; otherwise you’ll end up with smashed chinaware. As you grow in confidence, you might seek to add more and more plates to the mix. At some point, you’ll require an […]
Mobile recruitment platform Found has closed its most recent funding round, bringing its total funding to $2.5 million. Red Bull Holden Supercars owner Roland Dane, Dimmi founder Stevan Premutico and MYOB CEO Tim Reed have come on board as investors, with the latter two joining Found’s advisory board. Established by Andrew Joyce and Peter Marchiori […]
