Choosing the right translator for your overseas campaign

By Tea Dietterich · 2 March 2009 · Growing

Avoid Cultural Missteps Abroad

Don't risk miscommunicating your brand's message. Learn how to choose the right translator for your overseas campaign and avoid costly mistakes.

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Summary

Anyone targeting overseas markets knows how important correct translation of their marketing collateral and company profile is. However, using the services of a translator or interpreter can be tricky. There is nothing worse than using a translator for your overseas campaign and getting your message mixed up. We have all seen examples like these before: […]

Tags: Advertising Campaign, Correct Translation, Foreign Language, Interpreter, Language Service, Marketing Collateral, Overseas Markets, Trade Partner