How to grab a journalist’s attention

By Catriona Pollard · 5 August 2011 · Locked

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Summary

Catriona Pollard offers a few tips for business owners looking to approach journalists. “They’re people too. They have good days and bad days and there are ones who will be nicer than others. But don’t be intimidated by them if they are less than sugar and spice, they will respect you more for not sounding nervous.”

Tags: Catriona Pollard, Catriona Pollard Communications, journalists, media releases, PR for business, press releases