Carsales takes Carsguide to court alleging “misleading” advertising campaign

By Guillermo Troncoso · 29 June 2015 · Editor's Choice

Carsales takes Carsguide to court alleging “misleading” advertising campaign

Full details: Carsales takes Carsguide to court alleging “misleading” advertising campaign

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Summary

Carsguide’s campaign includes an eyebrow-raising billboard on Punt Road in Melbourne. The billboard, situated right next to the Carsales head office, reads “Let lightning strike those who sell your contact details to dealers”.

Tags: Advertising, billboards, Carsales, Carsguide, Court, Marketing