There’s no magic formula for how to use Twitter to promote your business. But here are a few things to try.
There’s a real etiquette to doing business in 140 characters. And unlike when you tweet as an individual, it means no random thoughts, photos of your last four meals, political rants, or too much information about your digestive issues, sex life, and drinking binges.
Hopefully you already knew that. So what should you tweet?
If you become a respected member of the Twitter community, you can throw in messages directly related to your products or services, but those need to be counter-balanced by tweets completely unrelated to your sales efforts. There is no single formula that is guaranteed to work, but here are 10 things you should try:
1. The “I found this amazing article I think you’d love” tweet:
These are not direct plugs of your business, but links to articles that would be of interest to your target audience. If you sell health-related products, then link to news stories or tips on wellness. If you are a podiatrist, link to stories about marathons, hiking, etc.
…to read this article in full, visit leading US small business resource, Inc.
