Tag: Twitter

A new survey reveals the overwhelming majority of businesses still refer to the platform by its old moniker.

After weeks of speculation on the future of Twitter, the world’s richest man Elon Musk has reached a $44 billion deal to buy out the social media platform.

Twitter said it is working on a feature that will allow users to edit their tweets after they have been published

This would offer up a key point of difference from the current ‘Delete Tweet’ function…

This year, COVID-19 and social justice took out the top spots in Twitter’s most tweeted topics in Australia.  For the first time in years, #COVID19 edged out #auspol as the most tweeted hashtag in Australia. #COVID19, and variations of it, was tweeted nearly 400 million times worldwide. Angus Keene, Head of Client Partnerships at Twitter […]

More and more small businesses are growing their brands using online platforms and building presence, following and revenue. The power of social media was something not missed by these three small businesses in Victoria, who have been capitalising on the commercial opportunities that Facebook, Instagram, Twitter and other social media platforms provide. Bendigo Brittle, Peggy […]

How can small businesses make the most of social media?  Now, more than ever, small and medium businesses are using social media to engage with their customers and build brand awareness. According to Kaylie Smith, Director of SMB for Australia and New Zealand, Instagram and Facebook; more than 80 per cent of people on Instagram […]

Business moves fast these days. But if business is quick, social media is Usain Bolt. One little post spirals out of control and within a few hours, you have a full-on brand crisis. Don’t believe me? Just ask H&M. The fashion retailer recently found itself under fire for an ad that featured a black child […]

Once you’ve established your business, it can be easy to get used to the routine that works. This is particularly the case when it comes to networking. Fast forward to taking your business global and entering a foreign market. You’ll likely find that your comfortable routine changes. In fact, it might not be working at […]

While many small businesses have taken their time to embrace social media platforms, it’s now obvious that the strengths far outweigh the weaknesses. Social media allows you to build a sense of community around your own brand. The key is not to see it as a promotional tool but as a relationship building opportunity. Social […]