Like most things that are trendy, everyone has something to say about social media marketing. Promoting your business on social media used to be something that only tech savvy Gen Y’ers did, but these days it seems to be mandatory no matter what your age or type of business. Because social media is fairly straightforward […]
In March 2015 the Twitter owned app, Periscope, launched offering a platform for anyone to broadcast live video footage for free. Since March, Periscope has experienced tremendous growth on an international scale, surpassing 10 million accounts in August this year. Jessica Ruhfus, founder and CEO of brand partnerships platform, Collabosaurus, tells Dynamic Business how she […]
Facebook is only nine years old, and Twitter is around seven, but the time for social media to grow up has come.
After humble beginnings on Twitter just a few years ago, the hashtag has grown to become a more powerful marketing tool than many thought possible.
People often lament the damage smartphones have done to the average attention span.
In a world where your competitors are only one click away, increasing your franchise business’ online visibility is key to gaining more customers and growing your market share.
Social media is a critical tool in promoting your business, products and events, but it needs to be done right in order to be effective.
With social media widening its reach by the day, etiquette is getting the ax. We provide some tips on how to avoid succumbing to snarky behavior.
Despite the hype, social media may not be your best approach when it comes to reaching your customers. Here’s how to determine whether to go social or not.
The social-media giant will now identify pages that are managed by high-profile businesses and celebrities.
