Tags Rebecca WIlson

Tag: Rebecca WIlson

Why quick buck marketing never works

Ever chased a quick lead, an amazing Google ranking or a staff member to "solve all your problems"? These quick buck marketing methods might work for a while, but generally fall flat after 6-12 months. Here's what you should be doing instead.

Smarter marketing: Opportunity favours the strategic business



Just like a garden needs water and fertiliser to grow, a business needs structure, discipline and an strategic approach to business development and marketing to reach its pinnacle, or does it?

What you should and shouldn’t do on LinkedIn

Do you struggle to find the right thing to post on LinkedIn? To help eliminate this brain block, Rebecca Wilson has created a list of LinkedIn Do's and Dont's.

Qantas strikes another blow to brand Australia

Rebecca Wilson blogs about the impact the Qantas grounding has had on the reliable Australian brand. "The Qantas grounding is another blow to the brand of our previously very stable, secure and reliable nation, known for its lack of sovereign risk, stable investment environment, conservative growth-supporting governments, good sports achievements, sunny weather and great beaches, not to mention our previously faultless flying kangaroo."

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Australia facing its worst economic contraction in history

The ABS confirmed Australia’s first recession since 1990 after recording two consecutive quarters of economic decline. After being hammered by the pandemic, bushfires and drought,...

Let’s Talk: Investing to Succeed

Figuring out where to best invest your time and money is a difficult task. As businesses scale, leaders’ daily tasks become more and more...

Pandemic Leave Disaster Payment offered to Victorian workers living in NSW or SA

People who live in New South Wales and South Australia but work in Victoria are now eligible for a $1,500 Pandemic Leave Disaster Payment...

Afterpay doubles revenue and partners with Worldpay to go global

Despite the global economic slow-down, the shift to online spending and move from traditional forms of credit have boosted Afterpay’s position domestically and internationally. Afterpay...